The Shoes You Cannot Buy
This is a bit of a personal endeavor for me and the future of Jax & Bard. For those that know me, I have been in the footwear industry most of my career. It is what I know and how I earn a living to help support my family.
For years, there has been this voice inside me that has wanted to more for others. A nagging question repeating in my mind, "so what are you doing to help others?". I used to think that offering a well made, conscientious product to consumers would be enough. Now, I know it is more much than that. We as individuals must rely on our own passions, skills and resources to help make our world a better place. It is up to us to help tow the line when others cannot. To help them get to a place where they might be able to return the gesture.
This idea is not new. You have seen this successfully executed in the marketplace right now. It is what makes people feel better, do better and live better. My goal for Jax & Bard is to help women who are in need to get their lives back. In the next few months you will be seeing Jax & Bard creating a small collection of footwear, that will be donated to organizations that aim to do this very thing. These will be high quality shoes that will help them get a job, walk to work and quite literally, "back on their feet".
There are currently two styles of shoes Jax & Bard has developed to give to women in need.
The first is a slip-on sneaker style. We recognized some women need to walk either to work or to catch a bus, and needs to have appropriate footwear that will get her there. This style is designed to be comfortable, with a removable cushioned footbed, a vegan leather upper that is easily wiped clean and a fresh, versatile design that can be worn with many outfits.
The second style is a clean and simple ballet-loafer style. Again, we know she needs a go-to shoe that can be worn to an interview as well as with jeans or leggings. Comfort is also incorporated into the quilted, cushioned footbed. These shoes are also made of vegan leathers and will be easy to keep clean as an effortless style throughout her day.
Both of these styles are manufactured in Asia with my manufacturing partners that produce for several well known brands. Rest assured, these vendors are not only socially compliant, all of materials used are tested for quality and safety.
Please share your thoughts and comments via the CONTACT page here on this site. I will continue to refine this message and enterprise throughout this year and would love to hear your feedback.